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Baby suit

How to choose your baby's cold-weather suit

In winter, babies' skin is particularly vulnerable to low temperatures. Their fragile bodies have difficulty regulating heat. This makes them more susceptible to cold snaps. As a parent, you need to provide them with the right clothing to protect them while ensuring their comfort. Find out here how to choose [...]

Everyday elegance: the art of wearing a satin maxi dress

The satin maxi dress embodies the quintessence of feminine elegance, combining fluidity and refinement in a versatile garment. This luxurious fabric, with its subtle sheen and soft texture, instantly transforms any silhouette into a vision of sophisticated grace. Let's discover how to incorporate this timeless piece into your wardrobe and wear it with confidence [...].

Personalized briefs: a touch of humor (or daring) for everyday wear

Personalized briefs have made a discreet but very real place for themselves among personalized items. On the Wiloo.fr website, you can create a unique model that's both comfortable and fun, and looks like no other. A choice that appeals as much for personalized gifts as for personal use. A product that's both intimate and [...]

Effortless chic for men

Men's style is slowly reinventing itself, without fuss or big changes. Stiff shoulders and flashy looks are giving way to a softer, quieter, almost instinctive allure. This way of dressing, which some have mastered without talking about it, is based on a subtle balance: effortless chic. You might think it was [...]

Old Money style

The Old Money style in the USA

In the never-ending swirl of trends, one particular aesthetic regularly reappears: the Old Money style. This trend, imbued with understated luxury and timeless sophistication, has its roots in wealthy American families. But what makes this style so captivating? How does it succeed, year after year, in embodying a certain idea of elegance and style?

American loafers

US-style indoor moccasin slippers

When American comfort meets casual elegance, the result can only be seductive. Indoor moccasins, the modern heirs to a centuries-old Native American tradition, are enjoying a spectacular resurgence in our cozy interiors. From deep roots to modernity The story of moccasins begins far from contemporary living rooms. Native American tribes created these shoes [...].

American Watch

Watches and American style: a timeless marriage

American watchmaking is one of the little-known pillars of the global industry. Yet it embodies strong values: innovation, a spirit of adventure and accessibility. Unlike Swiss watches, synonymous with classic luxury, American watches are distinguished by their ability to fuse casual style with functionality. This unique combination has led to the creation of timeless timepieces that [...]

Baggy pants

The Baggy Story: From the Street to the Catwalk

Baggy pants, the emblematic garments that have shaped urban fashion, are more than just a piece of clothing; they embody a veritable culture. From their rise in the '90s to their return to the catwalks, these pieces have stood the test of time, constantly evolving while remaining true to their spirit. This article [...]

Women's parka

Women's parkas: essential for facing winter in style

With the arrival of cool temperatures, finding a winter coat that combines style and practicality becomes a priority for many women. Among the most popular options, the parka stands out for its functional design, versatility and unrivalled comfort. Let's take a look at why women's parkas are a must-have this season. Why [...]

Women's handbags: how to choose the right model?

Far from being an impulse purchase, the selection of a woman's handbag is the result of careful thought. It takes several factors into account to ensure that the model you choose meets your expectations, both aesthetically and practically. In this guide, we'll help you find the one that reflects your [...]

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